Due to the volume of reservations and variety of activities our company offers I was very concerned when we started to make the switch to online reservations. Well, we are in our third year and it just keeps getting better with each season. It has given our business the opportunity to grow and expand. The customer service is off the charts!Caitlin Hubach
Manager, H2O Sports
Manage your entire business from a single integrated platform
Our intuitive web-based platform makes it simple for your staff to manage your sales, inventory and check-ins. With enterprise-level reporting and detailed audit trails you can stay on top of it all.
Marketing & SEO
Starboard Suite includes powerful marketing tools to help you attract customers and grow your business.
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Optimized booking pages
Individual event pages are optimized for Google, to help you boost your rank in search results.
Flexible discount codes
Offer discount codes on your own terms.
Voucher support
Online redemption and tracking of Groupon, Living Social or any other prepaid vouchers.
Conversion Tracking
Track the success of your online marketing efforts, through our integration with Google Analytics.
Individual booking pages optimized for Google and SEO
Marketing and search engine optimization shouldn't end on your home page.
With Starboard Suite, every bookable event you add to your public calendar gets its own page, with a unique URL that's optimized for Google.
We've even implemented Google's "event schema" to pro-actively promote your event information, images and ticket prices to Google's "knowledge graph".
As a result, most customers see a significant bump in page rank of their primary website, and a noteworthy increase in bookings directly through their Starboard Suite event pages.
Real-time availability
Share real inventory across your online, phone and walk-up sales, and completely eliminate overbooking.
Mobile friendly
Streamlined, mobile-friendly design that customers love
Split payments
Support for split payments and deposits, across any payment methods, including cash and checks
Flexible credit card processing
Secure and PCI-compliant credit card storage
E-gift certificates
Let customers purchase and redeem gift certificates online. Certificates look great and match your brand.
Online waivers
Electronic liability waivers (integrated with SmartWaiver)
Easy, mobile-friendly booking that customers love
Starboard Suite makes booking easy for your customers, whether they're at home, on the road or in a hotel room.
Our mobile-responsive design resizes automatically to look great on any device, and customers will love that they can conveniently book your events from their computer, tablet or smartphone.
With Starboard Suite, you'll make booking so easy, your customers will adore you before they even arrive for your event.
"Online booking was so easy!"
"Loved the online booking system."
"You made it so easy to book online."
Automated Emails
With our email automation tools, you can provide timely detailed information to keep customers happy and reduce phone calls.
Need to delay or cancel an event due to weather? Email every customer who's booked on an event in a single click.
After your event, automatically send links to your Facebook, Yelp, and Trip Advisor pages to encourage customers to write reviews for you.
Automated emails
Automated confirmation, reminder, and thank you emails
Event details
Include address, directions, and Google Maps.
Multiple events & locations
Support for multiple event types and departure locations
Get more customer reviews
Automatically prompt customers to write reviews for you after their trip. Support for Trip Advisor, Yelp, or any review site.
Event updates
Weather issues? Email every customer who's reserved for an event, with a single click.
Email every customer on an event
Sometimes a change in the weather or an event in town can suddenly require you to get in touch with every customer who's booked for a specific event.
With Starboard Suite, this doesn't have to ruin your day.
With a single click, you can email every customer. We'll even pre-fill the subject line and add your default signature to the message.
Communicating with your customers is so easy, you might find time for a second cup of coffee.
Mobile Check Ins
Mobile-friendly check-ins for groups and individual guests
Integrated gratuities
Collect gratuities during check-in, or after an event. Optionally, charge them to a stored credit card on file.
Electronic Waivers
Manage your liability waivers electronically through our integration with SmartWaiver.
Manage liability waivers electronically with SmartWaiver
We've partnered with SmartWaiver, the leading e-waiver provider, to make managing your liability waivers a snap.
Customers will be prompted to sign your liability waiver online before they arrive. And when you check them in, you'll have instant access to their signed waivers in PDF format.
Looking for an easy way to back your waivers up? SmartWaiver can automatically copy them to a folder in your Google Drive account.
Management & Reporting
Powerful management and reporting tools let you oversee and control your entire operation from a single dashboard.
Unlimited employee accounts with 6 permission levels, let you grant the right level of access to each employee.
Enterprise level audit trails and financial reporting give you instant access to the information you need to streamline your operations and grow your business.
Real-time passenger counts
Calendar-based views of all of your events, with real-time passenger and availability info
Modify anything anytime
Change reservations, events, prices, locations, taxes and global system settings any time.
Employee accounts/permissions
Unlimited employee accounts with 6 permission levels
Detailed audit trails
Track every change to every booking, including employee names and timestamps.
Employee scheduling
Including roles and teams
Private/Public Notes
Keep private and public notes about events and reservations.
Advanced Search
Search by any date range; filter and group data any way you like.
Track success metrics
Track revenue, passenger counts and sales categories.
Data exports
Export data to CSV, Excel, or Quickbooks.
Google Analytics Integration
Integration with Google Analytics
Enterprise-level reporting
Our enterprise-level reports will help you learn about any aspect of your business, and empower you with the information you need to make good decisions.
We include reports on revenue by category and payment method, passenger counts, gift certificates, retail sales — even accounts payable and receivable.
Reports can be filtered, and grouped in numerous ways, or exported to CSV for import into Excel or Quickbooks.
Detailed audit trails
With our detailed audit trails, you'll always be on top of your game.
You'll have easy access to historical records of every change to every booking, including employee names and timestamps.
Automated emails for customer reviews
Automated follow-up emails get customers to write reviews for you on Trip Advisor, Yelp and Facebook.
Auto syncing to email list
Add new customers to your MailChimp or Constant Contact mailing list automatically.
"Book again" feature
"Book again" functionality makes it easy to book repeat customers with a single click. You'll even have the option to re-use their previous credit cards
Integrated with MailChimp and Constant Contact
Connect Starboard Suite to your MailChimp or Constant Contact list in seconds. Once you're set up, we'll upload your new contacts directly to your mailing list automatically!
Youll never need to import or export. Just log-in to MailChimp or Constant Contact and send your newsletter.
Book repeat customers in seconds
Use our "book again" tool to make it easy for repeat customers to do business with you.
Search for a customer by name, or view their boarding pass. Then click "book again" to copy their contact info and stored credit cards to a new reservation in under a second.